The Evolution of the Blue Ocean Strategy in the Digital Age

January 24, 2023

Episode 132


You've heard of the “Blue Ocean Strategy,” right?

Well, in today’s episode, they're talking about the Dan Sullivan / Mike Koenigs Blue Ocean Strategy.

In a nutshell, it’s the thinking that's preventing you from seeing massive entrepreneurial opportunities.

Mike interviewed Dan and came up with 14 key ideas and concepts to create a Blue Ocean for your life or your business, and create massive value including participating in the Free Zone, $15 Trillion Dollar Economy.

Mike and Dan haven't revisited this concept in quite a while, but during the conversation, they realized that it has 10 more dimensions to it because of the current digital age.

If you're thinking too small, this is the answer you're looking for. In fact, this episode is going to change the way you think about your future and what you do going forward.

Don't miss out on this opportunity to expand your thinking and see the infinite possibilities in your business and life. Give it a listen and let Mike know what you think!

Key Takeaways

  • (03:45) What is a Blue Ocean?
  • (12:02) How Dan helps founders step out of small thinking
  • (15:56) How do you create your Next Act once you’ve made all the money you want to make?
  • (21:28) More creative after 70 years old than in the 70 years before
  • (24:40) Creativity loves Compression

Additional Resources

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